Case study - Laurnes Coster

Case Studies

September 26, 2024

Consistency and time savings for consulting firms

One of the key advantages of using gSignature is the ability to quickly implement consistent email signatures, which is perfectly captured in the opinion of Ewa Bojanowska, Marketing Manager at Laurens Coster:

> “After switching to gSignature, the initial configuration of e-mail signatures for the entire team took no more than one afternoon - and all this taking into account the individual needs of the team members, the variable banner inviting to our events and all the necessary clauses. Now the needed changes take a few minutes, and our team always uses a signature that is consistent with the company's branding.” - Ewa Bojanowska, Marketing Manager at Laurens Coster

gSignature is a tool that not only streamlines marketing activities, but also makes the work of system administrators easier. As Tomasz Mrugala, Administrator at Laurens Coster, points out :

> “As someone responsible for systems integration and security, I appreciate gSignature for: A fabulously easy and transparent configuration that took me minutes and required no IT involvement. Top-notch support, with prompt and competent resolution of any problem. Reliable performance of the application, which has never let me down and provides stable integration with Google Workspace. gSignature is not only an easy tool for managing e-mail signatures, but also a guarantee of security and stability. I recommend it to everyone who appreciates simplicity of use and reliability of operation. Additional advantages of gSignature: Possibility to create different signatures for different email addresses. Professional design and refined details. gSignature is a great tool for any Google Workspace user who cares about the quality of their email communications.”

With its simplicity and functionality, gSignature allows administrators to quickly and easily implement consistent email signatures for the entire organization, without the need to involve the IT department.

Laurens Coster, a consulting firm, perfectly illustrates how gSignature's solutions can reduce implementation time and simplify the management of corporate branding. With personalization, both at the team level and in terms of the dynamic banner, the company not only saves time, but also gains a consistent brand image. Consistency in communication is one of the key elements in building trust with customers and potential partners.

What are the benefits for companies?

The benefits of implementing email signatures using gSignature are multidimensional, and here are a few:

1. Process automation - html email signatures can be configured automatically for the entire team, without the need for manual updates.

2. Branding consistency - Every message sent has a consistent e-mail signature, consistent with the company's image, which builds professionalism.

3. Ease of change management - As Ewa Bojanowska pointed out, it takes only a few minutes to make changes to an email signature, even when taking into account the different needs of individual team members.

4. Personalization and dynamics - The ability to enter dynamic banners or event information in the email signature generator gives companies an additional marketing tool.

Why do companies choose gSignature?

Companies, such as Laurens Coster, point to several key aspects that convince them to choose a tool like gSignature:

Ease of use - The simple interface and intuitive management mean that even people without advanced technical knowledge can quickly deploy and manage *email signatures*.

Time savings - According to the experience of companies using gSignature, it takes significantly less time to make changes to e-mail signatures compared to manual processes.

Scalability - The tool is ideal for both smaller teams and large corporations, where each member may need a personalized approach.

How to start using gSignature?

To start using features such as the email signature generator and reap all the above benefits, companies can use our detailed documentation. There you will find all the information you need to set up consistent and professional signatures for your entire organization.

In summary, gSignature is not only a tool to help manage e-mail signatures, but also a part of building a professional and consistent brand image. Consulting firms such as Laurens Coster are already reaping the benefits of automation and dynamic personalization, allowing them to operate faster and more efficiently.

Take a look at our library of resources, where you can find more examples and inspiration on email signature management .

Remember that a well-designed html email signature not only affects the appearance of your correspondence, but also helps build a professional image for your company.

Want to learn more about how gSignature can help your business? Feel free to contact our team.