Personalized tracking and pre-installation preview of signatures

Enhancements

November 15, 2024

Personalized tracking with UTM parameter

From now on, banners in email signatures can include an editable parameter utm_source=gsignature. This will give you the ability to more accurately track the effectiveness of the marketing campaigns you run with email marketing. The UTM parameter will allow you to accurately determine which elements of your campaigns are most effective.

Pre-installation signature preview with add-ons loaded

In addition, we have introduced a new feature to preview the signature in installation mode. This will allow you to see what the signature will look like with all the add-ons loaded even before the final installation. This will allow you to verify that everything is working as expected and make any adjustments.

Why are these changes important?

  • Precise tracking: The UTM parameter will allow you to determine exactly which elements of your email marketing campaigns are most effective.
  • Quality control: A pre-installation signature preview will allow you to verify that everything is working as expected and make any adjustments.
  • Increased efficiency: With these new features, you will be able to customize your marketing campaigns even better and achieve better results.

How to use it?

  • UTM parameter: When creating a banner in the caption editor, add the utm_source=gsignature parameter. You can also add other UTM parameters to further personalize your tracking.
  • Signature preview: During the signature installation process, select the preview option to see what the signature will look like with all the add-ons loaded.

The changes that have been made are another step towards even more efficient use of gSignature. They will give you more control over your marketing campaigns and ensure even better results.

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